A new service will be available mid of August 2015 for ISV partners.
As the pre-condition for posting a solution on SAP Store is a quality check by SAP, an affordable and quick service for all lightweights, mashups and integration solutions (only for integration projects supported by SAP development) towards ByD and C4C will be offered now, called Solution Review. This can help the ISVs to more easily decide on if they want to publish their soluiton on SAP Store or not.
The details about the service are available on the Business Center:
https://wiki.sme.sap.com/wiki/x/iAW9D