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derek_klobucher
Active Contributor

Things aren’t always what they seem. This week’s top 5 blog posts on SAP Business Trends reveal that industries’ biggest threats, greatest opportunities and most effective solutions may not be what you think.

Obamacare isn’t the greatest threat to the profits of traditional U.S. health insurance companies -- not by a long shot.

Affordable Coverage Isn’t the Only Threat To Big Insurance

Disruption from the Affordable Care Act on the U.S. health insurance industry may pale in comparison to threats from other industries and their new technological innovations. tim.clark examines new strategies that the old guard may have to adopt, as well as rival products and coverage.

Coffee and Investments: SAP Is Helping Millennials Be Successful

Running a café out of a former cinema may not seem like SAP’s core business. But anirvan.ghosh says the company’s new HanaHaus will help developers and entrepreneurs brew the tech industry’s next big thing -- all in Google, Facebook, Apple and Stanford University’s backyard.

3 Ways to Boost Content Performance

Getting attention in the digital age requires more than simply shouting louder than the competition. jung.suh advocates knowing how well your content is really performing; so she shares three tips to help evaluate whether or not your content is truly effective.

Starting Early: Getting Girls Ready for High-Tech Careers

Women earn more than half of all undergraduate degrees, but they are fewer than 20 percent of all technology majors. That inspired anita.yuen2 to volunteer at an international conference to get middle school girls more interested in technology.

Design + HANA = Innovation

The National Center for Tumor Diseases in Heidelberg, Germany was having trouble selecting the best candidates for clinical trials. andreas.hauser describes how SAP solved that problem -- and many others -- by observing how physicians, researchers, nurses and other medical staff work.

Follow Derek on Twitter: @DKlobucher