Customer Relationship Management (SAP CRM)Where is this place located?

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SCN Space Overview

SAP CRM solutions help integrate sales, service and marketing through business processes and enterprise applications. These solutions help organizations manage three important customer-focused issues: generating new growth, attaining operational excellence, and enhancing competitive agility.

Space editors:

Anne Fish


Joaquin Fornas, Hongyan Shao, Maggie Su, Leon Limson, John Burton, Harshit Kumar, Gregor Wolf, Andrei Vishnevsky


crm, sap_crm, customer_relationship_management

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Featured Content for CRM

2014 SAP CRM Insider Event


Join us on 14-16 May at the Nice Acropolis Convention Center. The premier event for SAP® sales, marketing, e-commerce, service, and interaction center management


Join your peers and the top experts in SAP Customer Relationship Management (CRM) technology for this event on 14 -16 May, which is loaded with practical content and actionable advice.


In these seven comprehensive tracks, you will learn about new strategies, in-depth education, and critical updates on SAP CRM technology:

  • CRM Strategies
  • Sales
  • Marketing
  • Customer Service
  • Mobile and Cloud Technologies
  • Technical Infrastructure and Data Management
  • Implementations, Upgrades and Enhancement Package Projects


CRM 2014 is co-located with Logistics & SCM, PLM, Manufacturing, and Procurement 2014. Registration at one conference admits you to all events at no additional cost.

Don't miss this important educational and networking opportunity.


Register now and save up to €100!



Desktop Connection with iCRM Is Now GA

Combine the power of SAP CRM with the familiarity of Microsoft Outlook. SAP’s Desktop Connection is the tool that helps you achieve this goal. It has moved out of restricted Ramp-Up and is now available to all customers.

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SAP Store

SAP_Store_icon 50x50.jpgExplore SAP CRM Solutions in the SAP Store.

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2014 SAP CRM Event s and Webinars

Why Hybris, Why Now: An Inside Look at SAP's Omni-Channel Commerce Strategy by Riad Hajal, SAP Labs April 24th - 11:00 ET

Register today!


2014 SAP CRM Insider

14- 16 May 2014

Nice, France

SAP CRM Event for: Sales, Marketing and Service

Register, Now!