Welcome, all - to this fresh new hub for conversations around providing an optimal customer experience!
As we know, consumers are evolving the customer experience faster than most companies can wrap their thought process around it; and the bar of expectations will rise faster and faster.
If you're passionate about selling, marketing and serving customers better than ever before, then this community is for you.
Amy Moore explains why Sales Performance Management is the framework for optimizing sales success
This week's post is from Jeff Frank, Simplicity Sofa. (read more)
Can a Goldfish Show You How to Excite Your Customers?
Forbes CMO Network
McKinsey's Fabian Hieronimus on why small data can be as or more important than big data. (read more)
Unlocking Awesome Customer Experience By Truly Knowing Your Brand
“Gone are the days when marketing copy was good enough. That polished stodgy messaging would fly."
David A. Brock says: "To be successful leveraging partners and achieving results, the above is critical to understand.” (read more)