Read about how Beiersdorf, a leading global provider of skin care consumer products, is using HANA and Demand Signal Management application to gain deeper insights into its market share evolution and present the insights in a compelling story
New to Demand Signal Management (DSiM)? Read this introductory blog by SAP's Anna Linden on the value of DSiM and how, if you're a manufacturer, it can provide crucial demand signals that are of high quality and that transport the most recent information directly from retailer stores and distribution centers.
To learn more about the steps on how to best connect SAP Predictive Analysis (PA), to SAP Demand Signal Management powered by HANA, read this how-to guide for two scenarios with an architectural overview and step-by-step guide.
|An Introduction to SAP Demand Signal Management (DSiM) 11 months ago||by Anna Linden|
|Featured Content for SAP Demand Signal Management 7 months ago||by Catherine LaCroix|
|Beiersdorf Leverages HANA and SAP Demand Signal Management To "Tell Stories from their Data that Marketers Love to Read” 7 months ago||by Amr El Meleegy|
|Analyze Demand Data with SAP Predictive Analysis & SAP Demand Signal Management powered by SAP HANA 11 months ago||by Yue Chen|
|Demand Signal Management and Trade Promotion Optimization (TPO)- the new power couple 7 months ago||by Anna Linden|