Here's a list of recent and popular eLearning content related to Customer Relationship Management (SAP CRM), including demos, tutorials, podcasts and video (SCN-TV).
This list was compiled based on view statistics and includes all recent additions. This is list is sorted alphabetically and will be updated quarterly.
Additional eLearning content can be found using the eLearning filter on the Custom Google Search for the New SCN.
| Consuming CRM Enterprise Service in SAP Visual Composer |
This video demonstrates consuming a CRM Enterprise Service in SAP Visual Composer to create a simple composite application.
| CRM Student Recruitment and Integration with Student Lifecycle Management - Part 1 |
This video describes how existing CRM Marketing features of CRM 2007 can be utilized by universities in the area of Student Recruitment. As this first introduction to the topic shows, CRM Marketing functionalities and ERP Student Lifecycle Management can be coupled without modifications. Part 1 of 7.
Related article (PDF 408 KB)
| ERP Lounge Podcast: SAP CRM Skills Trends - with SAP Mentors Stephen Johannes and Vijay Vijayasankar |
Join Jon Reed and special guests Johannes and Vijayasankar for this 65 minute sixth edition of the ERP Lounge as they tackle reader questions on the CRM-Solution Manager connection, and whether SD or CRM is a better career path. Then the guys head into a market discussion on the state of CRM in an on demand world, how SAP can improve its CRM strategy, and most importantly, the keys to success as an SAP CRM professional.
| Gain Serendipitous Insight Into Your Enterprise Data with SAP Business Objects Explorer |
This video outlines the high level functionality of SAP Business Objects Explorer and it's use in gaining hidden insight from your enterprise data.
| How to Best Leverage Social Media and Web 2.0 in Marketing (Webinar Replay) (Tutorial) |
This Thought Leadership Webcast sheds some light on the potentials of Social Media and Web 2.0 in Marketing by covering Trends in Marketing around Social Media and Web 2.0.
| Incentives, Rebates, & Billback/Chargeback Claims |
This webinar will demonstrate the value of using integrated application systems to automate and manage all aspects of a company's incentives, rebates, and billback/chargeback claims processing operations, from the creation and maintenance of complex incentive and rebate agreements, to evaluating all possible “buy side” and “sell side” transactions to identify incentive and rebate opportunities, accurately calculating the amount of incentive to claim or grant, generating/submitting the claims request to the supplier and/or receiving/validating the claims request received from the distributor/retailer, and tracking/verifying timely and accurate settlement of the incentive/rebate claim.
| Maintain Marketing Permissions in the SAP CRM Interaction Center |
This video demonstrates how to maintain marketing permissions in the Interaction Center.
| Marketing Permissions in Call List Management |
This video demontrates how marketing permissions can impact call list execution.
| Mobility for SAP CRM, ERP and Workflow |
Live Demo of Mobility for SAP showing mobile access from Blackberry to SAP CRM and ERP and workflow. Access via iPhone and Android is also possible.
| Retail Execution: A Solution Walkthrough |
This recording helps to understand the functionalities of Retail Execution application.
| Retail Execution: Configuration Walkthrough |
This recording provides detailed configuration steps for Retail Execution application
| SAP CRM - Merging Accounts |
See how you can easily merge redundant Account Records in CRM Web UI.
| SAP CRM 2007 - Campaign Approval Workflow |
Accelerating Marketing Productivity with CRM 2007 Campaign Approval Workflow!
| SAP CRM 2007 - Campaign Automation |
This video gives you a short example of Campaign Automation. Campaign Automation is a very intuitive and easy to use tool embedded into the campaigns' application that helps to automate marketing processes.
| SAP CRM 2007 - Collaborative Lead Processing with Channel Partners via Adobe Interactive Forms |
This demo shows how you can distribute leads and manage feedback from Partners via Adobe Interactive Forms in SAP CRM.
| SAP CRM 2007 - Creating an eMail Campaign |
This video shows how easy it is to create eMail campaigns using SAP CRM 2007.
| SAP CRM 2007 - End-to-End Coupon Campaigns |
In this demo we show how SAP CRM Marketing can support the end-to-end coupon process from Campaign creation to coupon planning and redemption prediction, and coupon campaign execution in collaboration with a partner such as a clearinghouse.
| SAP CRM 2007 - Improving Consistency and Visibility of your Marketing Budgets |
Improve consistency and visibility of your Marketing Planning by maintaining all plan data in one system. Make use of consistency checks and top-down planning. In this video I will show you how easy this can be done in SAP CRM 2007.
| SAP CRM 2007 - Interactive Dashboard |
Video on how to create an Xcelsius dashboard based on CRM Interactive reporting.
| SAP CRM 2007 - Multi-Wave Campaigns |
This video clip shows an example of a multi-wave Campaign set up in SAP CRM Marketing.
| SAP CRM 2007 - Personalized Content Management for eMail Marketing |
In this video we will show you how personalized content for E-Mail Marketing can be created with SAP CRM.
| SAP CRM 2007 Marketing: Integrating Marketing & Sales Efforts |
This video will give you an overview of how SAP CRM Marketing can help better coordinate lead pre-qualification and lead distribution to the chosen follow-up channels, and thereby bridge the gap with sales.
| SAP CRM 2007 User Interface - Account Buying Center |
SAP CRM 2007 now lets users create, modify, and save Buying Centres directly to an Account (can also be copied to and Account from an existing Buying Centre in an Opportunity). The Buying Centre can then be uploaded directly to an Opportunity to save time and ensure that Buying Centre nuances are considered in the sales cycle.
| SAP CRM and Web 2.0 Prototypes - Facebook for Marketing |
How the power of social networks harnessed via a Facebook Application that, backed by SAP CRM Loyalty Management, enables an airline company to reach out to the social network of its customers, spread via 'word of mouth' marketing and enrich customer experience.
| SAP CRM and Web 2.0 Prototypes - Twitter for Customer Service and Marketing |
This video showcases how you can enrich your customers' experience by using SAP CRM to engage them on real-time social media channels such as Twitter (www.twitter.com), providing proactive customer service as well as leveraging it as a marketing channel.
| SAP CRM Groupware Integration (Calendar) with IBM Lotus Notes |
This is the second part of the live system demonstration showing the integration of SAP CRM and IBM Lotus Notes. while the first part shows inbound and outbound E-mail handling, this video shows the calendar integration between both systems.
| SAP CRM Groupware Integration with IBM Lotus Notes |
This live system demonstration shows the integration of SAP CRM and IBM Lotus Notes. the first part covers inbound and outbound E-Mail handling in the role of a sales rep.
| SAP CRM Interaction Center with BCM: SAPPHIRE Demo Highlight Video |
The SAP CRM Interaction Center demo pod was very busy presenting to current as well as potential customers at the Sapphire NOW 2010 Conference in Orlando, FL. Here is a short video demo of the Customer Service pod showcasing both the Interaction Center functionality along with its natural complement, SAP Business Communications Management (BCM) functionality.
| SAP CRM Marketing - Multi-Channel Campaign Optimization |
This demo gives an example of how to run an end-to-end sales campaign through various channels, where campaign optimization is used to determine the optimal contact channel for every customer to be contacted.
| Streamline Marketing Collaboration with SAP StreamWork |
This video gives a brief overview of how marketers can leverage SAP StreamWork today to streamline collaboration with multiple stakeholders, both inside and outside their organization, to increase marketing effectiveness and build corporate memory. The integration of StreamWork, a social and collaborative decision-making tool, with SAP CRM Marketing is possible through consulting services.
| The Future is Here with SAP CRM Featuring the Coca-Cola Company - Webcast Replay |
Webcast replay of the Future is here, SAP CRM featuring the Coca-Cola Company