|Member Since:||Nov 30, 2005|
|Last Logged In:||Mar 18, 2016 9:45 PM|
|Company:||was: Cisco, SAP, Oracle, PeopleSoft, Sun, Unisys|
|Country/Office Location:||United States|
|Instant Messaging Type:|
|Instant Messaging ID:||@markyolton|
|Professional Blog URL:||http://scn.sap.com/people/mark.yolton/content|
|Short Bio:|| Mark just left Cisco where he was Vice President of Digital ... responsible for Cisco.com, Cisco social media leadership and governance, Cisco TV (video), aspects of Cisco communities, Cisco's intranet.
For nearly 8 years, Mark was SVP at SAP, responsible for SAP.com, for growing the SAP Community Network (SCN), SAP on social media, SAP TechEd conferences -- and earlier, SAP EcoHub (now SAP Store online), and SAP business/technology standards.
Prior to SAP, Mark served in management positions at Oracle, PeopleSoft, Sun Microsystems, Unisys, and Prudential in areas including: marketing, eBusiness, website/portal/ community management, from headquarters, to field, and division-level positions.
Born in Texas, grew up near Philadelphia, now lives in the San Francisco Bay Area of California. Some of his favorite things: one fabulous wife, three amazing kids, two extraordinary grandsons, an enthusiastic labrador retriever, and a shiny+ loud Harley-Davidson Road King Classic.
|Areas of Expertise:||Digital marketing, social media, social networks, online/virtual community management, corporate and field marketing, web management, video for business, and general business management.|
|Certifications:||BA in Communications/Journalism with Minor in Marketing from Shippensburg University (in Pennsylvania). MBA coursework from LaSalle University in Philadelphia, PA (but moved to California and never finished). Continuing education at: INSEAD, Stanford University, SAP Global Leadership Development Program (GLDP), and much more. For fun - was named 'Honorary Naval Aviator' by the U.S. Navy after an extraordinary weekend at sea on the USS Abraham Lincoln aircraft carrier.|
|Additional Info:|| Favorite SAP customer: Harley-Davidson
|Tags:||sap marketing community social_media cisco|